To Win New Cooking Fame just add Walnuts
California Walnut Growers Association (tested by Good Housekeeping Institute)
Los Angeles, 1937
To read more about the California Walnut Growers, and why they are included in this archive of community cookbooks, check out the entry for "For That "Final Touch" - just add Diamond Walnuts"
Women were often the marketing audience for these cookbooks, as they made many of America's food-purchasing choices. Female workers (and models) were also used in publicity photos, such as this one from 1937 captioned;
"A walnut marking machine. The machine stamps "Diamond Brand" on every walnut as it passes through. Once the stamped walnuts fill the bin, the women drop the walnuts into large burlap bags."
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Black & white photo from the Security Pacific National Bank photo collection at the LAPL.
WALNUTS
For That "Final Touch" - just add Diamond Walnuts
To Win New Cooking Fame just add Walnuts
AVOCADO
Calavo Book of Popular Avocado Recipes
Calavo: The Aristocrat of Salad Fruits
Library of Calavo Recipes
New Calavo Hostess Book, The
CITRUS
California Fruit Growers Exchange Recipes Culinary & Toilet
Salad Fashion Show
Sunkist Cook Book
Sunkist Holiday Bulletin
Sunkist Lemons bring out the flavor!
Sunkist Orange Recipes for Year-round Freshness!
Sunkist Recipes For Every Day
SALAD
Calavo: The Aristocrat of Salad Fruits
Charging The Human Battery
Salad Fashion Show
Each is being digitized slowly by hand. If you have particular interest in a certain cookbook, please reach out via the Contact Page, so it can be given priority.